August 23, 2022

57: When and where to invest in your business with heather o’brien

Episode #57: Build The Business Podcast
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Today, I have the opportunity to chat with Heather O’Brien about when and where to invest in your business.

When was the last time you made an investment in your business? If it’s been a while, you’re not alone. Many entrepreneurs wait until they’ve reached total burnout to get help or guidance. They think they need to make a certain amount of money in their business before they can afford to invest in education, support, or maybe even equipment to make life easier and get their time back.

In this episode, Heather and I will discuss investing in your business. We’re going to break down the best investments for your business, how often you should invest and how it affects the big picture of your life in business.

Heather is a fellow wedding stationery educator and speaker for creative entrepreneurs. After connecting with other creatives in her industry and realizing the importance and impact of community and education in her own story, she launched The Cultivated Creative in 2019, creating a space for stationery designers.

Through Cultivated Creative, Heather helps equip and empower other stationers through educational resources and learning opportunities.

Highlights from this episode with Heather:

When to start investing in your business (6:40)
Keeping a list of business action items (9:09)
The benefits of investing time in your business (10:23)
Knowing when to invest in help or education (11:42)
When getting scrappy backfires (19:44)
How to finish your investments (20:50)
The Cultivated Creative and the Stationery Experience (23:14)

Are you ready to invest in your business in a way that benefits everyone? If you had any questions as you listened to this episode, or if you’re thinking about bringing on help, equipment, or investing in education, I would love for you to join me on Instagram to continue this chat!

Thank you for tuning into the Build that Business podcast. Please follow, share if you enjoyed the show, and leave a review on Apple or Spotify so others can find us who are ready to build a business and generate profits without burnout!