February 21, 2022

33: Driving Traffic to Your Website with Video (IG Reels, Stories + YouTube) with Lashonda brown

Episode #33: Build The Business Podcast
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Episode #33 : Build The Business Podcast

You’re listening to The Build That business podcast, episode number 33. Today I sat down with LaShonda Brown to talk about how to drive to Your Website with Video (IG Reels, Stories + YouTube).

After 10 years as a Corporate Film Producer, LaShonda has transitioned to life as a full-time YouTuber. Through how-tos and reviews, LaShonda teaches entrepreneurs how to grow their biz without breaking the bank. She is also a Canva Certified Creative, Flodesk Educator, and Squarespace Top-Level Expert.

If you are hesitating to dive into video as a part of your marketing strategy, you absolutely need to keep listening. LaShonda is so full of insightful tips and inspiration… she’s just amazing. So without future ado, let’s dive into the episode!

Here’s what we covered in today’s episode:

1.How do you find ideas for video content?

2. What are some tips you have for saving time creating video content?

3. What advice would you have for someone starting a YouTube channel from scratch?

4. What advice would you give to someone listening who really wants to start implementing video into their business, but they are scared. Maybe they feel like they’re not ready, they feel awkward, they want to lose 10 pounds, they feel like their office isn’t “pretty enough”. I know I know these are false things we tell ourselves but I have told myself these things! So I would imagine I’m not alone in these thoughts.

5. How does showing up on video or audio change how you connect with your ideal customer?